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Posts Tagged ‘John Doerr’

photo: Todd Woody

In Wednesday’s New York Times, I have a story on Bloom Energy, which has revealed its fuel cell technology with much fanfare after remaining in stealth mode for eight years:

SUNNYVALE, Calif. — A Silicon Valley company is claiming a breakthrough in a decades-old quest to develop fuel cells that can supply affordable and relatively clean electricity. Google, Bank of America, Wal-Mart and other large corporations have been testing the devices, which will be formally introduced on Wednesday.

The start-up, Bloom Energy, has raised about $400 million from investors and spent nearly a decade developing a new variety of solid oxide fuel cell, considered the most efficient but most technologically challenging fuel-cell technology.

K. R. Sridhar, Bloom’s co-founder and chief executive, said devices made by his company were generating electricity at a cost of 8 to 10 cents a kilowatt hour, using natural gas. That is lower than commercial electricity prices in some parts of the country.

“We got into this business to make affordable electricity, not fuel cells,” Mr. Sridhar said Tuesday as workers assembled stacks of fuel cells in tall, round cylinders and installed them in silver metal cubes at Bloom’s headquarters in a Silicon Valley office park.

The company has been working on the technology for eight years while saying little. The secrecy, and the prominence of the venture capitalists backing Bloom, have fueled both hype and skepticism about its efforts. Bloom is scheduled to unveil the technology Wednesday at a news conference attended by Gov. Arnold Schwarzenegger of California and Colin Powell, the former secretary of state and a member of Bloom’s board.

You can read the rest of the story here.

I followed up the piece with an online story in The Times offering a more detailed look at Bloom:

In The New York Times on Wednesday, I wrote about Bloom Energy, the once-secretive Silicon Valley start-up that has apparently made a big breakthrough in developing a fuel cell that can generate electricity at competitive prices while minimizing greenhouse gas emissions.

The company is officially unveiling its Bloom Energy Server at a news conference on Wednesday morning featuring Gov. Arnold Schwarzenegger of California; Colin L. Powell, the former secretary of state and a Bloom board member; and John Doerr, Silicon Valley’s leading green-tech investor. But on Monday and Tuesday, I had the opportunity to spend some time at the start-up’s headquarters in Sunnyvale and to see the Bloom box up close.

In contrast to the usual Silicon Valley practice of announcing a coming product, Bloom spent nearly a decade developing its fuel-cell technology while saying nary a word. Over the past year and a half, it has quietly sold and installed 100-kilowatt Bloom boxes at Google, Bank of America, Wal-Mart and other big companies. The boxes cost $700,000 to $800,000 apiece.

“Silicon Valley is learning some hard and important skills, mainly making stuff again,” said Mr. Doerr, a partner at the venture-capital firm Kleiner Perkins Caufield & Byers and a Bloom Energy board member.

Making stuff, particularly solid-oxide fuel cells, is very hard work. Such fuel cells have been something of a holy grail as they can operate at extremely high temperatures to maximize efficiency and can use a variety of fuels, like natural gas and biogas. Since the heat allows the fuel to be directly transformed into electricity through an electrochemical process, the expensive precious metals and rare-earth elements used in other fuel cells to act as catalysts could theoretically be eliminated.

But finding cheap common materials as substitutes and ensuring fuel cells don’t crack and leak under such conditions have stymied scientists for more than 30 years.

So how did Bloom crack the fuel-cell conundrum?

You can read the rest of the story here.

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