photo: Lemnis Lighting
In the Los Angeles Times today, I write about the introduction Friday of a dimmable LED bulb that can screw into any standard home light fixture. There’s just one catch — it costs $40:
Would you pay $39.95 for a light bulb?
Didn’t think so. But what if it used 90% less electricity than a standard incandescent bulb, cut greenhouse gas emissions and saved you an estimated $280 over its 25-year lifespan?
That’s the challenge facing Dutch start-up Lemnis Lighting today as it begins selling the American version of what apparently is the world’s first dimmable LED bulb compatible with home light fixtures.
LEDs — light-emitting diodes — are semiconductors that glow and are the great light hope for slashing carbon emissions from lighting, which consumes about 19% of energy production worldwide.
Lemnis says its Pharox60 LED lasts six times as long as an energy-efficient compact fluorescent light bulb. But unlike CFLs, LEDS don’t contain toxic mercury.
You can read the rest of the story here.